Direct Ad sales and Programmatic on Digital Signage
СMS with Fixed/Flexible loops and Private Programmatic
Open Programmatic Sell-Side Platform and Demand-Side Platform
Direct sales: calendar campaigns in flexible or fixed loops
Sell by Fixed price
Commercial campaigns
in CMS (Trading Desk)
Direct sales: private programmatic with AdPlays, CPM, CPV
Sell by fixed price or use bidding
Open programmatic
in DISPL Ads (SSP/DSP)
Self-service for advertisers + API for external DSPs
Programmatic ad exchange with open auction (OpenRTB)
Non-commercial
campaigns in CMS
Timeline based marketing campaigns and fillers
Fixed or flexible loops
Direct & programmatic selling models
Performance marketing targets
Ad units inside your broadcast
Campaign content separation or grouping
Classic fixed campaigns in loops
Inventory management with profiling
Metrics prediction at setup stage
Real-time status
Target by location and time
Based on historical audience data
Based on real-time audience behavior
Specify a place on the map
Add price for different days and time
Add the OTS and audience interests
Available time based on parameters
Convenient device selection
100% white labeled by your brand
Simple wizard for advertisers
API for 3rd-party DSP connections
Price and orders control
Status of campaigns
Campaigns audience
System usage
Report with information about scheduled campaign before starting
Report with information about campaign status after beginning
DISPL detects real views immediately with 98%+ accuracy to understand the real number of contacts
Demographic information about real views:
Gender classification up to 90% accuracy.
Age classification: 3 age groups (child, youth, adult), absolute age (+/- 5 years)
Be sure you’re playing your advertising content in the right place, at the right time, in front of the perfect audience with dwell-time and audience data comparison